As a lot of you guys know, I returned to college this week (blah!) and was inspired by my Visual Merchandising class to do this post.
Prior to this, I never paid much attention to window displays and who was the brains behind the whole process but if you think about it, it's quite fascinating. For higher end stores, visual merchandisers can afford to play around a little more and let their creative noggins loose. However, if you're taking a stroll around the mall, many window displays are kept simple and usually a bit boring.
But do they do a good job of getting you to come into the store, regardless of their simplicity?
Here are a few pictures I took today for a project. Which one stands out the most to you? Can you recognize the store even without the name?
Let me know what you think down below! Have a great rest of the week :)
~Jenn
EDIT: Hello all! As promised (sort of), I'm going to post the names of the stores if you haven't already guessed.
1. Bath and Body Works
2. Champs
3. Club Monaco
4. Gap Baby
5. Louis Vuitton
6. Pottery Barn Kids
7. PB Teen
Prior to this, I never paid much attention to window displays and who was the brains behind the whole process but if you think about it, it's quite fascinating. For higher end stores, visual merchandisers can afford to play around a little more and let their creative noggins loose. However, if you're taking a stroll around the mall, many window displays are kept simple and usually a bit boring.
But do they do a good job of getting you to come into the store, regardless of their simplicity?
Here are a few pictures I took today for a project. Which one stands out the most to you? Can you recognize the store even without the name?
Let me know what you think down below! Have a great rest of the week :)
~Jenn
EDIT: Hello all! As promised (sort of), I'm going to post the names of the stores if you haven't already guessed.
1. Bath and Body Works
2. Champs
3. Club Monaco
4. Gap Baby
5. Louis Vuitton
6. Pottery Barn Kids
7. PB Teen
